Duplicate content generally refers to the content that either completely matches other content on some other site. Google rules have become super clever and they will figure out if you are duplicating content from some other site. If you are copying some quote from other site, for that we have the <blockquote> tag which usage is becoming more and more extensive. Here you can find information about Duplicate Content SEO Advice From Google. The question arise id why does duplicate content matters? Duplicate content can rise many issues for search engines. The search engine cannot identify the original content and they do not know which version to include or exclude from their indices.

Duplicate Content SEO Advice From Google

The webmasters are confused about penalties for the duplicate content SEO advices, which is a natural part of web landscape. The Content which is copied, but changed slightly from the original. This type of copying content makes it difficult to find the exact matching original source. Google doesn’t like using the word penalty but if you are using duplicate content then Google have to penalize your site.

Be consistent

You should try to keep your internal linking consistent for avoiding duplicate content. If Google found any duplicate content in your site then it may penalize your site.

Use Top Level Domains

You can use top level domains whenever possible to handle country specific content. Google advices you to use top level domain in your site. If you want to know about SEO advices then you can find information from this topic Duplicate Content SEO Advice From Google.

Understand Your Content Management System

You should make sure you are familiar with how the content is displayed on your website. Blogs, forums and related systems often show the same content in multiple formats.

Minimize Similar Content

If you have many pages that are similar then you should consider expanding these pages into one. If you have two pages but the content in that pages are same then you should merge these pages into one page. Here you can find information about Duplicate Content SEO Advice From Google.

301 Redirect

The best way to combat duplicate content is to setup 301 redirect from duplicate content page to original content page. This is a helpful act for content writers. If you want to avoid duplicate content then you can find information from this topic Duplicate Content SEO Advice From Google.